KEEPY UPPY

Best selling game with the #1 licensed brand!

I designed packaging for Bluey Keepy Uppy, now an award winning and best selling preschool game! My tasks included layout design, asset illustration, and working closely with the licensors style guide to execute an acceptable composition. This was the first of our Bluey games to break the guidelines of full product display on front. I wanted to convey the excitement of the game and include characters in action, as if you were playing with them too! I finished this project by editing and laying out lifestyle photos for the back.